© CBL Properties

Brookfield Square

Brookfield, WI

95 North Moorland Road, Brookfield WI 53005 - 262.797.7245
Total Number of Stores: 115 Total Acreage: 84.376± Total Building Area (GLA): 1,008,297 Total Trade Area (2018 est.): 838,955

Featured Stores

Barnes&Noble_225.png H&M_10423.png JCPenney_710.png


Leasing Contact

Wayne Adcoe

Senior Leasing Manager



Specialty Leasing Contact

Lori Boinski

Specialty Leasing Manager



General Manager

Scott Oleson

Senior General Manager



Advertising Contact

Bob Hundt

Business Development Manager



Marketing Contact

Melissa Cavanagh

Marketing Director




Property Facts

  • Brookfield Square features a collection of national retailers and restaurants including JCPenney, Barnes & Noble, American Eagle, H&M, Cooper's Hawk Winery & Restaurant, Bravo! Cucina Italiana, LOFT, The North Face, Flemings, Ethan Allen, Uncle Julio's Mexican Scratch Kitchen, WhirlyBall, Lou Malnati's Pizzeria, and Movie Tavern.
  • In 2019, Brookfield Square's Sears redevelopment was completed, including the addition of WhirlyBall, Movie Tavern, OrangeTheory Fitness, Club Champion, and Uncle Julio's Mexican Scratch Kitchen.

Trade Area Facts

  • Landmark Credit Union's new corporate headquarters is being developed on Executive Drive. Phase 1 includes a 158,000 square feet, 5 story building. A proposed 2nd phase would include a 148,000 square feet of additional office space.
  • The Brookfield area attracts many visitors, with over 2,600 hotel rooms within three miles, including a brand new Hilton Garden Inn and Brookfield Conference Center adjacent to the mall.

Demographics (2018)

Population Trends Primary Trade Area Secondary Trade Area Total Trade Area
2023 Projection 438,498 408,261 846,759
2018 Estimate 426,316 412,639 838,955
2010 Census 413,114 407,870 820,984
2018 - 2023 % Change 2.86% -1.06% 0.93%
Income Primary Trade Area Secondary Trade Area Total Trade Area
Median HH Income $88,912 $66,333 $77,508
Average HH Income $119,125 $86,173 $102,482
Age Primary Trade Area Secondary Trade Area Total Trade Area
Median Age 44.7 42 43.2